Fiji Sun Goes with Fuji and Digital Printing up Next
Post on: 2011-08-29 By: admin
is about to hit Fiji. Tabloid daily the Fiji Sun will
become the first newspaper in the country to move to the
technology, deploying a new Fuji semi-auto system next month
to replace its imagesetter equipment.The investment is a
result of strong business growth at the newspaper publisher
over the past two years.“It’s no secret that the
126-yearold Fiji Times, when run by News Limited, was
the dominant player in the market,” says Fiji Sun
publisher, Peter Lomas. “We have changed that in the past
two years.“We now dominate market share and produce the
biggest newspapers, not just in Fiji but in the South
Pacific. It’s a nice place to be.“We have had to
rapidly expand our print centre because of our
growth.”One of the reasons for choosing Fuji’s CtP
offering, including Fuji PRO-V plates, is its popularity
with nearby commercial printers.
“Fuji is proven in the
local market,” Lomas said. “We have been able to
establish a mutual support agreement with one commercial
printer that has an identical set up.”The print centre
was established at the same time as the Fiji Sun in
1999.Size doubledThe Webco team based in
Tauranga in New Zealand initially installed five units of a
Goss Community press. It has almost doubled in size since
then.Increasing demand is now forcing Lomas and his
colleagues to plan to move the print centre from its
original location in Walu Bay, Suva.Right now, though,
Webco staff are upgrading a Eurotherm digital dual drive and
two 100hp motors, to make sure the press can run the Fiji
Sun’s weekend papers smoothly. Those editions can be as
many as 188 pages.Lomas said: “We are planning to move
the press centre into an adjacent building, which has plenty
of height and will allow us to put in a four-high
tower.”The Goss Community has been expanded since the
early days to nine units, three of which handle colour, plus
an SE folder. Lomas said an additional UoP (universal offset
press, or tri-colour unit) and extra stack were installed
earlier this year in an effort to keep pace with new
business and increasing book sizes.The print team –
eight press hands, as well as three each in the management,
pre-press and plateroom teams – have plenty keeping them
busy. Their focus is “newspapers, newspapers,
newspapers”, Lomas says enthusiastically.There is
almost no commercial work, except for a Mandarin newspaper
for the local Chinese community. Demand for
newspaper-inserted magazines and wraparounds on the
seven-day-week Fiji Sun and its sister publications
seems insatiable.Tourist editionEach day, the
company publishes a tourist edition, called the Bula
Sun (bula, meaning hello in Fijian), which is
distributed to hotels, resorts, and placed on tourism
flights and cruise boats.“When you get up in the
morning in a major Fiji resort, we’ll be there to tell you
over breakfast what Julia Gillard’s up to, or what’s
happening in the AFL,” continued Lomas.Some of the
weekly inserts include Garam Masala – a Bollywood
liftout that is popular not just with the Hindi population
but many Taukei, or indigenous Fijians, too.A similar
special, called Showtime, is produced separately to cover
the gossip and big releases out of Hollywood.A tourism
and lifestyle supplement is printed on 52gsm newsprint, and
trimmed and stitched internally.Some of the most popular
inserts focus on sport – a passion of the nation. The
plant prints Fiji Football News and Fiji Rugby News.The
portfolio is rounded out by a Fijian-language weekly Na
Siga Vou, a fortnightly government newspaper Fiji
Focus (which is inserted in the Fiji Sun) and the
quarterly University of the South Pacific journalism
newspaper Wansolwara.Lomas said: “Newspaper
growth is still strong in this part of the world. It will be
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